Objective:
Execute multiple campaigns for select Bears’ partners such as Hyundai, Athletico, Motorola, and Old Spice aiming to reach Bears’ fans with co-branded assets to increase overall brand awareness and reach fans after they’ve left the stadium.
Strategy:
Execute upper-funnel digital tactics targeting Chicago Bears fans across contextual sites.
Results:
9.5M+
Impressions delivered during 2020 season for Bears’ partners
Previous
Next