Esports Stadium Arlington

Valuation & Inventory Creation

Objective:
Assess all assets help by Esports Stadium Arlington and determine the value of each asset at its baseline and adjusted value

Strategy:
Develop a creative inventory audit of Esports Stadium Arlington and assess marketing & hospitality-based value of assets based on impressions, engagements, and reach. 4FRONT also assessed the intangible value of marketing-only assets based on the unique attributes of the partnership & unique moment in time in the marketplace.

Results:
Data-driven insights into all assets held by Esports Stadium Arlington to help their team sell various sponsorships to be inter-twined in their venue and brand.

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