Levitt Shell Pavilion and the City of Memphis engaged 4FRONT to develop a customized naming rights valuation and platforms and craft a pitch perfect storytelling approach to help secure a potential new naming rights partner for Memphis’ famous music venue.
- Naming rights strategy
- Naming rights valuation
- Unique storytelling narrative and go-to-market approach
- Roadmap to partnership
Develop an innovation and revenue roadmap using consumer insights to develop a series of local activation platforms, social & digital targeting strategies and creative engagement opportunities that Levitt Shell can take to market for a potential new partner.
Utilizing 4FRONT’s data, insights & strategy, Levitt Shell Pavilion is now actively seeking a new naming rights and entitlement partner for the venue.