Minnesota Twins

Rate Card Valuation

Objective:

4FRONT was brought in to help the Minnesota Twins recalibrate platform pricing for 10 premium platforms and individual values for all included assets.

Strategy:

  • •Identification of key platforms needing assessment
  • •Fair marketing valuation of platforms and individual assets including tangible and intangible value estimates
  • •Outline of recommendations for boosting value and assumptions used to value
  • •In-depth Excel deliverable outlining asset/platform value with key recommendations
 

Results:

The Twins successfully implemented new platform & asset pricing tied to over $1.5M in projected revenue, using the new price points as a starting point to pivot from in partnership negotiations.

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